MARKET ANALYSIS
While Zillow and Redfin are great for scrolling on a Sunday afternoon, they're basically throwing darts at your home's value—those algorithms don't know that your kitchen remodel is chef's-kiss perfect or that your street is the quiet gem everyone wants. Knowledge is power, and pricing your home is pure strategy, not guesswork—it's about understanding what buyers are actually doing in our market right now and what makes your specific home irresistible to them. The difference between an automated estimate and a real evaluation? Often tens of thousands of dollars and the strategy to get you there. Let's get you the intel that actually matters."
A home valuation tells you what your property is actually worth in today's market—not what you paid for it, not what Zillow guesses, but what a buyer would pay right now. It's the foundation of every smart real estate decision. Lenders need it to protect their investment, but for you? It's about having real, strategic knowledge so you can price right, negotiate from strength, and make moves with confidence instead of just hoping for the best.
A home valuation tells you what your property is actually worth in today's market—not what you paid for it, not what Zillow guesses, but what a buyer would pay right now. It's the foundation of every smart real estate decision. Lenders need it to protect their investment, but for you? It's about having real, strategic knowledge so you can price right, negotiate from strength, and make moves with confidence instead of just hoping for the best
Sure, there are the fundamentals—location, square footage, condition, recent comparable sales. But here's what really moves the needle: understanding what buyers are actively seeking right now and how your home delivers. Is your open floor plan what young families are hunting for? Do your updates make buyers pull the trigger, or are they just nice-to-haves?
We calculate your home's value by layering market data with real buyer behavior—what's flying off the market, what's sitting, and why. That gap between a number on paper and strategic pricing? That's where we live.
Online valuations pull public data for ballpark numbers, but they miss what really matters: your renovated kitchen, architectural details, the quiet street everyone wants, your prime lot position. Algorithms can't assess condition, see your view, or read what's hot in your micro-market right now.
The difference between an automated estimate and strategic pricing? We factor in what makes buyers choose your home over the next one. That takes real eyes and market knowledge
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Two Accurate Ways to Perform Home Valuations.
MARKET ANALYSIS
A Comparative Market Analysis (CMA) is a tool used by real estate agents to value a home. It evaluates similar homes that have recently sold in the same area. Agents find comparable sales and use them to conduct a sales comparison. In most cases, an agent will find three homes that have recently sold and are as similar to and located as close to the home being valued as possible. Each one is then analyzed to pinpoint differences between it and the home being valued. Once these differences are priced out, the price of each comp is adjusted to see what it would cost if it was identical to the home being valued were it to be sold in the current market.
APPRAISALS
An appraisal is an unbiased valuation of a home based on a professional’s opinion. They are usually what mortgage companies use for home purchases and refinances. A lender usually orders a home appraisal and the cost of the appraisal, sometimes up to $500, is paid by the homeowner. An appraiser does a complete visual inspection of the interior and exterior of the home as well as taking into consideration recent sales of similar properties and market trends. The appraiser then compiles a detailed report on the home, including an exterior building sketch, a street map showing the home and any comparable sales, photos of the home and street, an explanation of how the square footage was calculated, and any other relevant information.
Situations When a Home Valuation May Be Necessary.
REFINANCING
Lenders base the amount of their loans on the value of your property and usually allow you to borrow a maximum of 75% to 96.5% against your property. Knowing what your home is worth allows lenders to calculate your equity in the home. The more equity you have, the better terms you will receive on your refinance.
HOME IMPROVEMENTS
If you’re doing home improvement projects to increase the resale value, you want to make sure you’re not pricing it out of the market. If your home is already priced on the high-end for your neighborhood, making too many improvements could make it more difficult to sell. When you get a valuation, you can see how your home compares with others in the neighborhood and let this guide your home improvement decisions.
QUALIFYING FOR CREDIT
If you want to borrow cash against your home, getting a Home Equity Line of Credit (HELOC) could be a good option. To qualify, you must have a certain level of equity in your home. Most lenders require at least 20%. Getting a home valuation will help you determine if you qualify and will be used by the lender to make a decision on your loan.
PLANNING
Though it’s not a necessity, simply knowing the value of your home is good information to have. It will help you plan for the future and deal with unforeseen circumstances when you might be in a position that requires extra money or a quick relocation. Knowing how much equity you have in your home and how much you may be able to borrow against it or sell it for will help you respond to any financial curveballs that life throws at you.